It’s not really hidden from anyone that I always try to support & help my fellow bloggers, and inspire them to take their blogs to the next level.
When I started this blog, I decided that I’ll be sharing interviews with the top players of the blogging world that would motivate the beginners to keep them going.
Because if these bloggers can do it, Why can’t you?
She is a young Germany based travel blogger from India who loves to share her travel and blogging tips.
The one thing that I love about blogging is that you meet such awesome people on the internet which you could never have dreamt of meeting in real life.
Although I met her online, she never made me feel like a stranger and she was so kind to take the time out of her busy schedule and answer questions for this interview.
What an inspiration!
Interview with Shruti Pangtey, the girl behind Indiangirling.com
Without any further delay, Let’s see what she has to say…
Hey Shruti! Thank you very much for this opportunity to have you on my blog. Just in case, my readers don’t believe me, Would you mind telling us about yourself?
Hello Rahul! Thank you for having me on your blog.
I’m Shruti Pangtey from Dehradun, India. I’m the founder of Indian Girling, a travel and entrepreneurship blog that I started a year ago.
I started my blog to share my life in Europe, share tips on how to travel Europe cheap and how to create a living from blogging.
Well, India really misses you! How did you first get into blogging & what inspired you to start a blog?
I think I started my first blog back in 2010. It was a personal diary of sorts that I never made public.
I have been a writer and reader ever since I was 8 and this has always come quite naturally to me.
In 2016, I moved from India to Germany to take a life break and this made me start my first “official expat blog”.
I wanted to share my adventure of moving to Germany and building a life from scratch where I knew no one and didn’t speak the native language.
In 2018, I realized I wanted to focus more on travel and online businesses and started my second and now main blog, Indian Girling.
That’s really a lot! You know, as bloggers, we face a lot of different challenges. What was the most challenging moment in your blogging journey so far? And What do you find the most frustrating aspect of blogging?
The most challenging moment in my blogging journey so far was understanding what my niche and voice really were.
On the web, there are just so many opportunities that you constantly feel overwhelmed to pivot and try the “next new thing”.
Having led startups after my MBA, I had this mentality for a long time and I quickly realized I was just going around in circles.
It was only when I narrowed down my niche, my voice and my message did I finally start to see sustainable growth.
The most frustrating aspect of blogging is that it takes TIME. You cannot just go from making a dollar to $10000 the next month.
I mean I am sure that exceptions exist, but making money from your blog is challenging.
You often feel like giving up, but as with any other business, the longer you are in the game, the better you play and earn!
That’s true. Many people think that they will start a blog and expect thousands of dollars from the very first month and they end up failing. Talking about success, Where would you like to be in blogging five years from now?
I always think in terms of revenue goals.
In 5 years, I would like to be earning $200,000+ from my blog or related businesses.
Seeing your success, That’s a very realistic target and I wish you all the very best for it. Your life outside of blogging seems really interesting as well. Can you share your greatest achievement outside of blogging with us?
Talking about the life outside of blogging, I have an MBA from IIM Bangalore, I managed an $80M dollars sales territory from Procter & Gamble, I’ve led two multi-million dollar startups, I now speak German, I have lived in 4 countries (including India) and traveled to close to 20 countries.
I can’t even think of competing with you. What would you say that is the greatest satisfaction of being a blogger?
The freedom and flexibility.
I can work anytime I want from anywhere in my yoga pants, and no one cares.
I Completely agree. The freedom, that’s what we all are seeking. Let’s talk about some strategies. What do you think is the best strategy that worked well for you to get more traffic to your blog?
Pinterest, Pinterest Pinterest.
I couldn’t have possibly grown as fast as I did if it weren’t for Pinterest.
This single platform brings me around 30,000 page views a month on average.
I’ve recently finished creating a detailed course where I talk about all my traffic strategies from Pinterest.
(If you’re really looking to up your blogging game and want to get some real organic traffic to your blog, I highly recommend you to check out her Pinterest traffic explosion course.)
Pinterest really is my top traffic source as well. But I favor diversification of sources. As I said, a lot of people think that blogging is an easy way to make money online. Do you have some tips for those people who are interested in making money from their blog?
I am definitely not one of those people who think blogging is an easy way to make money online.
It is easy only if you know what you are doing, and knowing what you are doing can often take over 5 years.
I have always considered my blog as a business from Day 1. I didn’t expect it to break-even or make a profit from Day 1 and I experimented with various methods.
After a lot of trial and error, I have narrowed down my two favorites –
- Ads because they are so passive. As long as you have good traffic, you make money in your sleep.
- Digital products because I love creating them, they can make money in an evergreen manner and do not require huge costs to start selling.
My greatest tip is to experiment and see what works best for your niche, your skill-set, and your audience.
If there is a mismatch anywhere amongst those three, you will not be able to find a way to sustain the income.
I also think it is important to invest in your education with respect to blogging.
Read books, connect with fellow bloggers, ask questions, take courses or join bootcamps. Whatever it takes to grow!
What a great piece of advice! I couldn’t agree more. Okay! Without taking much of your time, Just one more question – How do you think I rate your blog as an interviewer?
Haha, I’m not sure I can have the answer to that.
Although, I do wish my superpower was reading minds! I hope that on a scale of 1-10, it is at least a 7! 🙂
I’m not really anyone to rate you, But since I made the stupid mistake of asking that question – I’d give you 8 out of 10. And I hope you’re not gonna kill me for that XX
That’s it, fellas!
This was our awesome Shruti Pangtey and it was so great talking to her.
I recommend you to follow her on Instagram to be a part of her beautiful journey and get inspired by her gorgeous pictures.
And if you haven’t started a blog yet, start your own blog with my easy step-by-step guide here.
If you liked this interview, please pin it to one of your awesome Pinterest boards. It won’t take more than a few seconds.